A campaign for the opening of the new Velocenter Goedert
Velocenter Goedert
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01
Briefing:
Communication on the expansion and refurbishment of the new Velocenter Goedert bike shop in Hollerich, announcing the special offer of 15% off throughout the shop and a competition to win a bike worth € 2,000.
02
Solution:
We ran a campaign based on an image showing people riding their bikes through the air, with the tagline “More space to dream”.
03
Result:
As well as traditional posters, press publications, IMU and skyscraper animations, the campaign also went out on Velocenter Goedert’s Facebook page via advertisements and sponsored posts, and also via Google ads.
