The objective was clear: give visibility to numismatics and make its products know to the general public through a 360° communication campaign.
02
Solution:
Proposal of a strong and identifiable graphic universe as well as an approach dedidacted to each product in order to be able to specifically address each target on different media, both digital and traditional.
03
Result:
A modern graphic universe that promotes the products of the CBL, deployed on print and digital media.
