"L'Occasion Ecusson" campaign for the festive season
Bernard-Massard
01
Briefing:
To devise a campaign for the festive season.
02
Solution:
Based on the packshot for the spring campaign, the photo by Thierry Siebrand shows a bottle of Cuvée de l'Écusson sparkling wine in a festive winter atmosphere.
03
Result:
The campaign featured in various print media (posters, the daily press and specialist magazines).