To produce a competition as part of the overall social media strategy for Autocenter Goedert.
02
Solution:
This competition, entitled "La vitrine Goedert" ("The Goedert display window"), accessible via Facebook and a dedicated website, invites participants to estimate the total price of the products displayed in the window to try to win them all.
03
Result:
This competition was promoted by online adverts (on Facebook, skyscraper ads on www.rtl.lu, www.lessentiel.lu and www.eldo.lu, XL banner ads on the RTL and Eldoradio mobile apps).